Post by account_disabled on Jan 9, 2024 1:19:06 GMT -3
Today Royal Decree 958/2020 on commercial communications of gaming activities has been published in the Official State Gazette . From now on, advertising contracts for betting juices on radio, television, internet and sports sponsorships cannot be signed. The new regulations promoted by the Ministry of Consumer Affairs will regulate the advertising of bets and games of chance. From now on, betting houses will only be able to broadcast advertising on television and radio in the time slot from 1 to 5 in the morning . «Even so, these messages will be regulated to prevent them from promoting compulsive consumption. At all other times, total prohibition," Alberto Garzón noted yesterday on his official Twitter account. Advertising on websites, social networks, email or postal mail will only be allowed when there is consent from the recipient. ? The #BOE today publishes #RD 958/2020, of November 3, on commercial communications for gaming activities.
Starting tomorrow, with its entry into force, advertising contracts contrary to the new regulation will not be able to be signed. ?? #FairPlay — Ministry of Consumer Affairs (@consumogob) November 4, 2020 The Royal Email Data Decree published today in the BOE also prohibits sponsorship contracts with betting houses : the brand of gaming operators may not be displayed on kits, nor may it form part of the name of stadiums, teams or competitions. Last week, the Ministry of Consumer Affairs sent a letter to 25 professional football clubs that already had contracts signed with these companies, announcing that the teams will be able to continue wearing the logos of these companies on their shirts during this season, which ends on December 30 . August 2021 . As of that date, they must end their sponsorship agreements with betting houses. On the other hand, the new regulations prohibit deposit bonuses and operators will only be able to direct offers to verified clients and, in no case, to people with pathologies derived from gambling.
Consumption supports the publication of the Royal Decree with a campaign under the hashtag #JuegoLimpio that explains all these limitations for betting houses. "For the first time in Spain, advertising for betting and games of chance has been regulated," recalls the ministry. «From the Spanish Association of Advertisers we have always defended the principle of proportionality. The activity of gambling or betting houses is a permitted activity, although with restrictions, and advertising, for its development, must be adapted in the same proportion without harming risk groups ," the AEA explains to MarketingDirecto.com. "Likewise, it is always positive to advocate for the development of Self-Regulation Codes in which both the industry and the Administration, as well as the consumer associations themselves, intervene," they add. MarketingDirecto.com has also contacted Codere . At the moment the company is - through Cejuego (Gaming Business Council) - evaluating the text, so it is early to take a position on the matter, they explain to us.
Starting tomorrow, with its entry into force, advertising contracts contrary to the new regulation will not be able to be signed. ?? #FairPlay — Ministry of Consumer Affairs (@consumogob) November 4, 2020 The Royal Email Data Decree published today in the BOE also prohibits sponsorship contracts with betting houses : the brand of gaming operators may not be displayed on kits, nor may it form part of the name of stadiums, teams or competitions. Last week, the Ministry of Consumer Affairs sent a letter to 25 professional football clubs that already had contracts signed with these companies, announcing that the teams will be able to continue wearing the logos of these companies on their shirts during this season, which ends on December 30 . August 2021 . As of that date, they must end their sponsorship agreements with betting houses. On the other hand, the new regulations prohibit deposit bonuses and operators will only be able to direct offers to verified clients and, in no case, to people with pathologies derived from gambling.
Consumption supports the publication of the Royal Decree with a campaign under the hashtag #JuegoLimpio that explains all these limitations for betting houses. "For the first time in Spain, advertising for betting and games of chance has been regulated," recalls the ministry. «From the Spanish Association of Advertisers we have always defended the principle of proportionality. The activity of gambling or betting houses is a permitted activity, although with restrictions, and advertising, for its development, must be adapted in the same proportion without harming risk groups ," the AEA explains to MarketingDirecto.com. "Likewise, it is always positive to advocate for the development of Self-Regulation Codes in which both the industry and the Administration, as well as the consumer associations themselves, intervene," they add. MarketingDirecto.com has also contacted Codere . At the moment the company is - through Cejuego (Gaming Business Council) - evaluating the text, so it is early to take a position on the matter, they explain to us.